This is particularly relevant at managerial level where partners are looking for an individual who can make a positive profit making contribution for the firm:

Describe something you have done that was new for your firm that improved the performance of your team or the value of the work done.

Have you done anything innovative (either produced surveys or written reports) that would be of direct interest to your clients or enhanced awareness of your firm?

Hot Tip: If you cut costs, led changes or achieved an uplift in positive feedback have you figures ready and tell us your metrics